3 Ways to Niche Your Brand
So you want your brand to stand out from the crowd…but how? I know from personal experience how frustrating this can be. In any industry that feels saturated, like fitness, real estate, hospitality, etc. it can be a daunting game trying to “beat out” everyone else. The truth is, it’s not about beating competitors- it’s about making your own path and offering your own unique things.
3 Ways to Get a Brand’s Attention
Did you know the market for influencers and content creators is expected to reach $16.4B this year? If getting brand sponsorships and deals is something you want to do, there’s definitely income to be made but first… you have to get the brand’s attention! Here are 3 ways to get a brand’s attention:
3 Ways to Identify your Ideal Client
What is the most important part of any business? If you guessed it’s the customers then you guessed right. There are no sales without someone buying. Let’s talk about this crucial Branding Basic: 3 Ways to Identify your Ideal Client.
When to Let Go of Control in Your Business and Hire Out
“No one person is an island”. How true that statement is. As a business owner, that is one huge lesson I learned early on while working to build an agency.The more comfortable you get at delegating to the trusted people you surround your company with, the more free you can be to do the areas of business you are best at. Ultimately, it’s a win-win.
Why It’s a Must for Founders to Self-Promote
Self promotion is sticky and can cause a lot of discomfort in people, especially women. Communicating your worth and sharing about the contributions you’ve made to your craft/industry/clients doesn’t mean you’re bragging. It means you’re speaking up about the value you bring to the world. This is why it’s great to self promote.