The brands, clinics, and founders who trusted me with their story, and what we built together. *Selected work shown here. Additional brands and detailed case studies available upon request.

Featured Work

Black background with the word "WELCOME" in large, thin, uppercase letters.

Complex microbiome science made simple enough to sell.
As Content Strategist for 18 months for an audience of 150K+, I turned complex health data into simple, relatable content on gut health, metabolic health, and longevity, so people understood what Viome could do for them and wanted to try it.

VIOME

Novus Anti-aging Center

Every channel working toward one goal: more patients.
As Head of Marketing for almost two years, I oversaw social, email, GoHighLevel, SEO, and e-commerce, and managed every outside vendor, including paid ads. The result was more new patients, more returning ones, TikTok past 150K, and YouTube growth nearly doubled.

The Shelf, Inc

The on-camera face of an award-winning agency's expertise.
For almost three years, I was the on-camera host and video content strategist for The Shelf, an influencer marketing company working with brands like Hulu, Nordstrom, and Uniqlo. I wrote and hosted videos on influencer marketing, SEO, AI tools, and new platforms that built their thought leadership and brought brands in to book strategy calls.

A woman giving a presentation at a conference, standing to the right of a podium with a large screen displaying a slide titled 'An Integrative Approach to the Use of GLP-1 medication.' The slide includes her name, Rahsmi Mullur, MD, and her credentials. The conference is at the Pennsylvania Convention Center in Philadelphia, and the background features blue curtains.

Rashmi Mullur, MD, ABOIM

Personal brand strategy for a leader in integrative medicine.
Dr. Mullur leads integrative medicine education at UCLA and has one of the strongest voices in her field. We're shaping her thought leadership on LinkedIn and Instagram, turning her writing and teaching into content that reaches colleagues and the public alike.

Amoya Robinson, Thrive Therapy & Wellness

From licensed therapist to wellness strategist.
Amoya wanted work that wasn't tied to one state or one office. In six sessions, we repositioned her as a wellness strategist, built her signature coaching offer, and packaged her Ri-set deck for organizations.

A young woman, Chloe Jones, with long red hair, smiling, wearing a white lab coat with text reading USC Leon Davis School of Geosciences,' standing outdoors with an arched brick building in the background.

Chloe Jaide

Three passions, one brand built to grow.
Chloe came to me early with nutrition, lifestyle, and recipes. We defined her audience and voice and built her first content calendar, so she launched with authority. She's since become a registered dietitian through USC's Leonard Davis School, with a brand ready to grow with her.

Safia Pulliam, meditation coaching, HEIMAT wellness coach with long black hair, smiling, wearing a black top, multiple necklaces, and hoop earrings, standing indoors with wooden walls and an exit sign in the background.

Safia Pulliam, Find Your Lite & The Mindful Stretch Method

From solo practice to corporate partnerships. ‍ ‍

Brand mentorship sharpened Safia's positioning and helped her move into corporate wellness partnerships in LA, a leadership role at a premium health club, and large-scale events.

A smiling woman with dark hair and blue eyes, wearing a white shirt and jeans, sitting on beige carpet at home with her pregnant belly visible, in a bright living room with large windows, white armchairs, and a gold side table.

Healthy by Stephanie - Nutrition and Training for Pregnancy + Postpartum

Turning postpartum expertise into a brand moms trust.
Stephanie coaches women through nutrition and training during pregnancy and postpartum. We built her initial brand structure, her first website, and her first social strategy around her initial offers for expecting and new moms, so they could find her and trust her from the first click.

Tailor Brands

Introducing new founders to an easier way to get set up.
Tailor Brands helps people get their full business set up, from forming an LLC and beyond. They partnered with me to reach more new founders, and our reel reached 119K views. Helping people get organized and off the ground is something I'm passionate about, so this one was an easy yes.

Tonal Fitness

A coach's take on strength training at home.
As a former personal trainer, I partnered with the smart home gym on a 90-day whitelisting campaign. I shaped how the story unfolded and produced content that ended with a recap of my strength gains and data.

Nature’s Way

A three-year partnership built on content that didn't feel like ads.
Nature's Way first brought me on in 2021 and came back in 2024, whitelisting my content both times. I filmed a series for their Fortify and Pearl probiotics that felt true to both my audience and their brand, plus recipes for their spring newsletters that became a hit with their followers.

HEYDAY

Making skincare feel personal, from the studio to the shelf.
Heyday brought me on to show what their in-studio facials are like, from the classics to the high-tech treatments. I created content that made the experience feel exciting and easy to try, built to get people booking their first visit.